Ridin' Dirty

December 10, 2009

Scott Starr is probably best known as the 28-year-old frontman of Milwaukee band Fever Marlene, but lately he’s been making a name for himself off-stage as well. After dropping out of UW-Madison’s psychology program—he realized “being a psychiatrist wasn’t going to be just like Robin Williams’ character in Good Will Hunting”—Starr created his own design firm and record label, Rev Pop Inc., in 2006. Now, after spending the past couple of years building a resume of local and international clients, Starr has opened Dirty Earth (2534 S. Kinnickinnic Ave., 414-431-7534), a retail outlet specializing in one-of-a-kind screen-printed T-shirts and concert posters. Before Fever Marlene plays The Onion’s 5 LBs Of Christmas party Saturday at BBC, Starr spoke to The A.V. Club about Dirty Earth, the current status of Fever Marlene, and why EPs are the new LP. Read Full Article

A Pretty Place to Shop

November 1, 2009

This past October, Starr took his company to the next dimension: retail. At 2534 S. Kinnickinnic Ave. in Bay View sits Dirty Earth, a physical manifestation of literally all of Starr's artistic outlets. Part design studio, part music studio and (largest) part boutique, it can be hard to decipher exactly what Dirty Earth is. We think Starr puts it best when he calls his enterprise, "A design firm with a store." Read Full Article

The Big Opening!

October 16, 2009

Don't mind our dust! We're busy filling up the store with apparel and accessories for both men and women. We're designing clothes for fashion and comfort, tailored to fit. We also have a wide selection of limited edition photography and screen-print posters. Keep in touch with us on Facebook and Twitter to get more updates on the opening of Dirty Earth and our online store.